By: Dawn Letson | Category Manager

While taste, assortment, and flavor profiles are important, the key to meeting consumer needs with limited space is having the right variety of bars to meet the variety of customers’ needs. Whether you have a dedicated nutritional set or have your offerings blended with your cookie cracker set, it’s important to have the right ratio of SKUs to sales in order to maximize profitability. When it comes to nutritional bars, having the right balance of protein, energy, and weight management is also key.