Cap’n Crunch King Size Bars

63% of Cap’n Crunch Treat Bar sales are incremental to the category.
King Size bars unlock new channel opportunities & have strong overlap with c-store shoppers.
King Size Snack Bars are up +10.8% in convenience and make up 95% of c-store treat bar sales.

Travis Reynolds
[email protected]

Promotion Requirements
Distribution Only

Key Dates
Begins: 11/1/22
Ends: 12/31/22